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Hey Reader, This is one of those emails I’d rather not send. The one where I admit that maybe I’m not as good as I’d like to be at this affiliate management thing. So I wish I was like a miracle worker or something. But I’m not. A lot of clients reach out when their affiliate program is stalled. Stuck in neutral. Whatever you want to call it. And they’re expecting me to be that miracle worker (again, I’m not). Despite me telling them 10 times that it takes time, they expect that I’ll join their team and 3 weeks later all their problems are solved. As if. I spend a LOT of time analyzing the affiliate program. And a lot more time talking to affiliates. And even more time staring at spreadsheets and reports that even AI can’t make heads or tails of. In other words, I find what’s wrong and I fix it. Then... and ONLY then... do we start growing. That’s what this week’s episode is all about. Listen to “How to Turn Around an Affiliate Program That Isn’t Growing” I share what to look for and how to fix it, so your affiliate program starts growing. Might be one of my favorite episodes ever, so give it a listen (or read the transcript if that’s your thing)... Learn how to start growing your affiliate program here. Best regards, P.S. If your affiliate program is stalled, odds are one of the basics is broken, like onboarding or tracking. |
I'll show you how to grow your business with an affiliate program, the easiest, fastest, and least risky marketing method to increase your sales and profits. Free report shows you how to get your first 100 affiliates.
Hey Reader, Junior year of high school, I had two teachers who could not have been more different. Mrs. Terry taught AP US History. She's the reason I still love history. Mr. Calvert taught civics. He used to sit at the front of the room stapling things into his own forearm. I'm NOT joking... he's the reason... well, let's just say he should be thankful for teachers' unions. His idea of teaching was telling us which chapter to read. Years later, an affiliate program sent me swipe copy for a...
Hey Reader, One of our clients ran a $5 million affiliate launch. Let that sink for a sec... Five. Million. Dollars. And the crazy part? He estimates 40% of that, about $2 million, came from one thing... Me coaching his affiliates. I coached his affiliates on what to say, what to send, how to position the offer, and how to avoid the small mistakes that kill conversions. In this week's episode of the 6 C's of Elite Affiliate Programs, we're on the third C: Coach. CLICK HERE to listen to "The 6...
Hey Reader, Most affiliate programs have a communication problem. Affiliates get too many emails and not enough of what they need to promote. That pattern makes promoting feel like work, and eventually affiliates stop trying. In this week's episode of the 6 C's of Elite Affiliate Programs, we're on the second C: Communicate. CLICK HERE to listen to "The 6 C's of Elite Affiliate Programs (Part 2)" now! (or read the transcript) I break down what great communication looks like from an...