I'll show you how to grow your business with an affiliate program, the easiest, fastest, and least risky marketing method to increase your sales and profits. Free report shows you how to get your first 100 affiliates.
A "new trend" I've been teaching for 20 years
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Hey Reader, I read an article this week about the biggest affiliate marketing trends of 2026. One of them made me laugh out loud. "Turn Your Customers Into Affiliates." Uh... yeah, I've been saying this for 20 years. I've written probably 10 articles about it. Recorded at least a half-dozen podcast episodes. Used it as a core strategy in dozens of multi-million dollar affiliate campaigns. But sure. Trend of 2026. (YAY!) Look, I'm not annoyed. I'm glad more people are talking about it because it works, and most affiliate managers are still sleeping on it. Your happiest customers are sitting right there in your database, they already love the product, they already talk about it, and most of them would jump at the chance to earn commissions doing what they're already doing for free. That's not a trend. That's just good affiliate management. I recently wrote a full walkthrough on exactly how to do this. It covers how to identify the right customers to recruit, how to approach them, and how to turn them into your most loyal and consistent affiliates. Click here to read "How to Recruit Affiliates from Your Existing Customer Base." If you've never tapped your customer base for affiliates, this is the article to start with. And if you have, there's a good chance you'll pick up a step or two you've been skipping. Best regards, Matt P.S. Your customers are already sold. Turning them into affiliates is one of the highest-leverage moves in any affiliate program. |
The Affiliate Guy, Matt McWilliams
I'll show you how to grow your business with an affiliate program, the easiest, fastest, and least risky marketing method to increase your sales and profits. Free report shows you how to get your first 100 affiliates.
Hey Reader, Choosing an affiliate manager feels like a guessing game for most people, but it doesn't have to. In this week's episode, I'm breaking down the traits and skills that matter, where great affiliate managers tend to come from, and how to tell the difference between someone who "knows affiliates" and someone who can build and run a real program. CLICK HERE to listen to "How to Choose the Right Affiliate Manager" now! (or read the transcript) If you're about to make a hire, this...
Hey Reader, Got a big promotion coming up? A launch, a holiday promo push, a summer discount event? This week's episode is about the single biggest lever you're probably not pulling: warming up your affiliates before the promo even starts. Click here to listen to "How to Get Affiliates Excited to Promote" now. Here's the pattern I see in more than half the affiliate programs I work with: No communication with partners for 10, 11 months. Then one month out, they announce the launch. The day...
Hey Reader, Every summer I think about the same thing: how do I make more money while actually enjoying the summer? The answer, for me, has consistently come back to one page on my site. A resources page. And last month alone it generated more than $10,000 in passive affiliate income. Click here to grab the free updated guide and learn how to build yours. A resources page is one of the simplest, highest-leverage things you can add to your site. You build it once, update it occasionally, and...